Romania 1H Beer Sales Dn 11%, To About 8M Hl

Romania's beer sales volume decreased by 11% in the first half of the year, compared to the same interval in 2009, to about eight million hectoliters, according to the ‘Romanian Brewers’ association.

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The members of the association (Bergenbier, Heineken Romania, Romaqua Group, United Romanian Breweries amd Ursus Breweries) sold 7.4 million hectoliters of beer in the first six months of 2010, down 11% compared to 2009, when 8.3 million hectoliters of beer were sold.

According to the source, the economic crisis affected the Romanian beer market and changed people's beer consumption behavior.

Weather conditions in the first half of the year also contributed to a decrease in beer sales.

The Romanian beer market was down 13% last year, reaching the figures posted in 2006, namely 17.6 million hectoliters.

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